From the zoo to the jungle – narrative pedagogies and enterprise education

There is scope for a better understanding of the development of entrepreneurial competences in students through experiential learning pedagogies by engaging them with the entrepreneurs in the entrepreneurs’ habitats. This study analyses a novel pedagogical interaction which embraces the narrative aspects of entrepreneurial learning by encouraging students to review and relate their experiences of enterprise education critically and to reflect on how those experiences prepare them for an entrepreneurial career. The study highlights the value of experimenting with more embedded ways of teaching entrepreneurship that resonate with the lived experience of entrepreneurs. In light of their analysis, the authors offer recommendations on how to incorporate entrepreneurial learning mechanisms as part of the education of future entrepreneurs.