posted on 2023-02-25, 15:34authored byAndrew Langford
The purpose of this study was to evaluate the use of faculty created online content in
a practical training environment. The study focused on student engagement, the
instructional values of personalised multimedia and the benefits associated with
using a course website.
The study was carried out in a hotel management college in the west of Ireland. The
area of focus for the study was practical restaurant training. The participants were all
first year undergraduate business students studying hotel management.
A faculty created course website and instructor personalised videos were used for
this study. The course website was implemented at the college prior to the study so
that the participants could use the website and identify any issues before the research
period commenced. The instructor personalised videos were embedded on the
website along with additional educational material which would be utilised by the
participants over the course of the study.
A case study approach was used to examine this topic. The research was based on the
use of both quantitative and qualitative data. Questionnaires, focus groups and online
statistical data, were all used in order to gather data for the case study.
The findings of the case study revealed that the participant preferred the audio and
visual elements of the instructor personalised videos compared to that of other
generic available material or reading instructions from a book. It also highlighted
that Non-EU students placed a greater emphasis on the use of these videos during
practical classes. An additional finding identified that the participant usage of the
online content prior to practical classes had a positive effect on the individual selfefficacy
levels.
A principle conclusion for the case study was that the quality and design of online
content has major implications for its ability to engage students. In addition, the
added flexibility and interactivity that online content offers appeals greatly to
students of today.