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Intelligent product search with soft-boundary preference relaxation
Date
2012
Abstract
This paper proposes a novel method for preference relaxation in online product search, which enables consumers to make quality choices without suffering from the commonly experienced information overload. In online shopping scenarios that involve multi-attribute choice tasks, it can be difficult for consumers to process the vast amounts of information available and to make satisfactory buying decisions. In such situations consumers are likely to eliminate potentially good choices early on, using hard-constraint filtering tools. Our approach uses edge sets to identify the alternatives on the soft bounda-ry and the principle of alternative domination to suppress the alternatives on this bounda-ry that are irrelevant. We demonstrate how our approach outperforms existing methods for product search in a set of simulations using two sets of 2650 car advertisements and 1813 digital cameras gathered from a popular online store.
Supervisor
Description
peer-reviewed
Publisher
Elsevier
Citation
Expert Systems with Applications;39(9), pp. 8279-8287
Files
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Dabrowski%2CM.pdf
Adobe PDF, 476.32 KB
ULRR Identifiers
Funding code
Funding Information
Science Foundation Ireland (SFI)